Executive and Practitioner Courses

A designerly approach to problem solving emphasizes divergent and non-linear thinking, visual artifacts for driving consensus and decision making, and the ability to hold multiple and competing perspectives in the mind at once. When applied in an executive context, this form of "design thinking" becomes a powerful tool for driving innovation, escaping commoditization, creating strategic roadmaps, and envisioning the future. This course is ideal for middle or upper management interested in leveraging creative thinking to drive future product, service, or system innovations.
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Creative methods of design have been used successfully in business to drive innovation and disrupt tired and commoditized industries. The same methods and processes can be applied in public policy, non-profits, and NGOs, to drive social impact and consider difficult social problems in new ways. This course is ideal for policy makers and directors engaged in social problems.
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As companies realize the strategic benefits of memorable, unique and quality experiences, interaction design becomes more critical as a core differentiator and a necessary internal competency. Interaction design cuts across products, business units, and brand offerings, and should represent a cohesive and meaningful dialogue with consumers and end users. This seminar is ideal for engineers, designers, and marketers looking to establish a strong and memorable interaction design solution for products and service.
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