AC4D Kicks Off Tomorrow!!

Tomorrow, Austin Center for Design will hold our first orientation session, meet our first class of students, and enjoy our first welcome party. I’m super excited to welcome such a talented group to the school.

During our first quarter, we’ll focus on fundamentals. I’m going to be teaching interaction design theory, exploring discourse related to interaction design and encouraging students to formulate their own views on some of the complex problems that face our profession and our world.

Lauren Serota is going to be teaching Interaction Design Research and Synthesis. Students will learn how to conduct various forms of ethnographic and immersive research, and will gain confidence in the design methods and techniques required to fully understand a social problem space and to empathize with those affected by the space.

Justin Petro will be teaching Prototyping, encouraging students to utilize digital tools, templates, and repeatable and effective methods in order to quickly visualize their ideas and design solutions. Students will learn how to craft comprehensive digital interactions, and how to think about the “making” parts of design.

We’ll do our best to post as much content as we can online, and students will be blogging regularly. While our immediate goal is education of our students, we’re also intending to elevate the discourse of the field and profession; you’ll see lots of free content for educators, and a fairly transparent indication of the design process necessary to pursue creative-driven social change.

This school has been about ten years in the making, and I’m blown away by the support I’ve received from friends and family, and from the design community at large. Thanks for your help, and I look forward to engaging in an ongoing discussion as the school grows and evolves.


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