AC4D’s pedagogical foundation revolves around 3 core tenets:
- Rapid Prototyping – Don’t just talk about it. Make it / do it.
- Empathy – Inhabit others’ shoes.
- Abductive Reasoning – Make inferencing leaps to move the process forward. Follow your gut instead of hedging for success.
These are the ideas that will guide our work.
And our work will be thoughtfully considered because there are problems in the world more worthy of our time and efforts than others. We will design for impact. We will design for profit. If a solution is not sustainable in all its aspects, it will not be successful.
As we met for the inaugural class’s orientation Aug. 28, the energy and potential in the room were readily apparent. (And Jon Kolko was exuding the apparently rare state of excitement.) 11 students + 4 faculty from diverse professional backgrounds and geographic locations:
Via Toronto, Ambato, and Chicago.
Via New York, Paris, and Chennai.
Via Detroit, Corpus, Savannah, San Fran.
Via Philly and D.C. and Houston.
Via Austin, back in Austin, starting anew in Austin.
Not only are we well-traveled and setting off into uncharted territories (and thus more inclined to think outside the box), I realized that we have communities and connections in all those corners of the world. While we have converged in Austin and will be working with a local client on a real project with actual stakeholders and actual consequences (rare in design education), our voices and ideas about the design industry, design education, social innovation, and design processes will have a reach far beyond Austin.
The faculty have set a tone and vision of designing and learning this next year as publically as possible. AC4D will be posting curricula, position papers, videos, tweets, and blog posts throughout the year. You can see what we’re reading when. You can watch “Personal Growth Videos” each week where each of us will document “what I learned” and “how I feel” about that week’s classes. You can follow us on Twitter or join our discussions about readings and projects on this blog. I hope we inspire discussions and debates and new projects.
First up: foundations + choosing a client.