IDSE401 Entrepreneurial Practice | Austin Center for Design

	Quarter 1 (8 weeks)	Quarter 2 (8 weeks)	Quarter 3 (8 weeks)	Quarter 4 (8 weeks)
Methods	IDSE101 Interaction Design Research and Synthesis	IDSE201 Rapid Ideation and Creative Problem Solving	IDSE301 Evaluation of Interaction Design Solutions	IDSE401 Entrepreneurial Practice
Theory	IDSE102 Design, Society and the Public Sector	IDSE202 Service Design	IDSE302 Theory of Interaction Design and Social Entrepreneurship
Application	IDSE103 Studio: Foundation	IDSE203 Studio: Research and Synthesis	IDSE303 Studio: Ideation and Development	IDSE403 Studio: Pilot Launch and Completion

This course describes the financial models and structures of business, as related to launching a particular design product, service or system. It introduces students to issues of organizational structure, for-profit and non-profit business activities, and methods of product introduction and distribution.

This class emphasizes the following main ideas, themes, and concepts:

Grant systems, including tradeoffs between various funding sources and the nature of grant writing and facilitation
Financial models, illustrating how to represent various fictional but realistic scenarios for funding
Project management, in order to successfully coordinate both public and private regulations, rules, and procedures
Non-profit law, methods, and tendencies

The following outcome statements articulate the competencies, abilities, and skills a student will have as a result of completing this class. Students will...

Be able to write a cohesive plan for introducing a given design solution into the world, describing issues related to the value of the design, the business plan for introduction, the timeline and dependencies related to the solution, and plans for growth and continued refinement
Understand the methods of legal organizational structure that will enable a design solution to be successfully brought to fruition in society
Be able to appropriately describe the entrance (and, if necessary, exit) strategy for a given design solution
Be able to address – in both writing and in personal interactions – concerns of potential investors, donors, and other interested parties

Class	In Class	Out of Class
1	Course Overview	Read B Lab: Building a New Sector of the Economy Answer the Case Questions below and be prepared to present to the class. You will also be expected to challenge classmates on their answers. The intent is not to create divisiveness but rather to begin simulating the tough questions that customers and investors will expect you to answer. Review the Innovation + Due Diligence and Growth Plan Checklist. Put together a plan and timeline for how you will have each item in place by the end of the quarter Begin Reading E-Myth Revisited by Michael Gerber	Wed
2 & 3	Guest Expert: Josh Alexander	Read the JumpStart Case Answer the Case Questions below and be prepared to present to the class. You will also be expected to challenge classmates on their answers. The intent is not to create divisiveness but rather to begin simulating the tough questions that customers and investors will expect you to answer. Build a financial statement in Google docs Review progress on Innovation + due diligence and growth plan timeline	Mon/Wed
4 & 5	In-Class Discussion	Developing a Sales & Marketing Plan. WIP Review financial statement in Google docs. Integrate Five Year Growth Plan WIP Review progress on Innovation + due diligence and growth plan timeline	Mon/Wed
6 & 7	Guest Expert: MariBen Ramsey	Define your approach for the legal structure of your business WIP Review financial statement in Google docs WIP Review progress on Innovation + due diligence and growth plan timeline	Mon/Wed
8 & 9	Guest Lecturer: Steven Tomlinson	Continue developing materials	Mon/Wed
10 & 11	Guest Expert: Chris Earthman	Continue developing materials	Mon/Wed
12 & 13	Guest Expert: Evan Loomis	Continue developing materials	Mon/Wed
14 & 15	Final presentation		Mon/Wed