maria.zub@ac4d.com

Student

Maria Zub

Maria is a recent immigrant from a faraway land of Siberia, who can’t stop studying different disciplines and apply her knowledge in a large variety of ways.

She has graduated as a Psychologist, got a degree in Human Resources Management, then went to a school for Makeup Artistry and educated herself in Fashion Design; she has got to work in every role, generally having to wear many different hats.

Now she has finally decided to put all her expertise together and start a journey of becoming User Experience Designers, combining her biggest passions: psychology and design.

When Maria doesn’t study or work she travels around the world with her husband, challenging themselves to experience as many different things as possible while carrying the least amount of luggage and cash.

Recent blog posts

Civic Night: Expectations and ideals

Go and talk to real people. This statement is the credo of UX designers and researchers. GO AND TALK! So we did. This week we were validating the format of the event that is supposed to bring people with different socioeconomic backgrounds together to talk about local issues. We call it Civic Night. We created…

Redesigning Chase Bank Mobile App: Make it smart!

This is the very last blog post about my journey of creating Mobile Bank application. Eight weeks of the Rapid Ideation and Creative Problem Solving flу by so fast! From conceptualization and concept mapping to the very first prototypes and to… integration another product into existed wireframes! What a journey! Last week, when we were…

Continuous Refinements of the Chase Bank Application

The past several days, since the last presentation of the work, went under the sign of refinement and reviewing all kinds of feedback received throughout the past iterations. ====== A lot of feedback was received around the Accounts and Activity sections. First, many people were getting confused on what “Activity” means and what can be…

Further Expansion of the Bank App

At Rapid Ideation And Creative Problem Solving Class we are working on designing Mobile Bank Application. After getting critique on my previous app iteration, I continued further expand the application, covering the features and functionality that either wasn’t covered previously at all, or wasn’t covered fully. Together with that, I’ve been performing a major clean-up of the assets.…

Revising The App. Users Are The Best Judges.

During the past week, I performed user testing with 6 users significantly varying in age and background. Based on the feedback, I’ve updated the wireframes that I created previously, and also updated the navigation concept map I initially created 2 weeks ago. User Testing My user testing included 6 people, in age ranging from 13…

Wireframing a better mobile bank experience. Sorry, Chase!

  After spending hours creating a Concept Map of new, better Chase Bank App I was ready to make next step and wireframe the App. Wireframes are a wonderful visual tools to communicate the intended designed user flows in a mobile application or website. They do not have a goal to show how the final…

Big Bank = Big App? Diving into the sea of mobile app flows and screens

It’s great to be back! The second quarter has started. New classes and new challenges. In the past week for our first assignment in Rapid Ideation and Creative Problem Solving class, we were working on Concepts Maps trying to make sense of the complex world of Banking and redesigning a mobile banking application. To deeply understand…

Creativity and Design Thinking in the Age of Robots

In the past weeks, we’ve been learning more about the role of creativity and design thinking in our world, and the ways to increase the amount of creativeness and designers around us. The more design thinking is happening around us, the easier it is to attach wicked problems. Please see the video made for this assignmend here. ======…

A Neighborhood in Los Tangeles

In the past several days, we’ve been learning about one of the most challenging topics: poverty. There’s no easy and fast solution to it, and every country, every city in the world tries to find their own way of dealing with it. It’s a part of our society, it needs definition, and it needs to be addressed.…

Design Research: Getting Inspired and Immersed

Our Interaction Design Research and Synthesis class has given us an opportunity to research a very interesting field – something that we usually don’t think that much about – Animal Food Value Chain. The amount and quality of data we’ve gathered has been keeping us torn between different directions; we finally decided to focus on…

With Or For? Design Research And Value

This is a story about a cosmetics company called Cosmetics Co. Cosmetics Co is an old company; they were on the market for more than a hundred years and created a lot of revolutionary products, most notably the first compact lipstick that women could carry with them and comfortably apply. It changed every single woman’s…

Fascinating Findings of Food Value Chain Research

“The one unusual thing I eat is Liver Pâté on bread because it’s something all children in Norway grew up on.  All kids in Norway eat liver Pâté.”  Lene, immigrant from Norway   During the past few weeks, my team here at AC4D has been performing research on Animal Food Value Chain, focusing in particular…

Design In Society Through Out A Story Of Alice In The University Of Wonderland

In the past 2 weeks we studied 6 articles about Manipulation and Globalism wrote by Edward Bernays, Maurizio Vitta, John Dewey, Victor Margolin, Emily Pilloton, and Michael Hobbes. In my story, I tried to express a point of view of each of the authors on the role of design in society the way it was…

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