IDSE302 Communications in Design


About this course

As a professional designer you will be called upon to engage, guide, and convince a broad set of audiences throughout the lifecycle of a project. Communicating research insights, design concepts, and production tradeoffs in a compelling manner, are inherent to the practice of design.

This course is intended to expose students to the settings in which they will have to communicate and the approaches and techniques to effectively engaging clients, stakeholders, and collaborators.

Students will be assigned real-life project scenarios which will require them to create the key communication artifacts for major project milestones: Project Brief, Insights Synthesis, Design Recommendations. Students will also draw upon the experiences of a diverse group of professionals to develop their personal communication approaches.

Outcomes and competencies

The following outcome statements articulate the competencies, abilities, and skills a student will have as a result of completing this class. Students will...

  • Understand the format for deliverables at key stages of a project lifecycle
  • Concisely deliver insights that drive design decisions
  • Effectively communicate design recommendations in a compelling format
  • Define their own presentation voice and style

Schedule

ClassDateThemeIn ClassOut of Class
1Mon 01/06

Introduction

The role of communication in Design

Lecture: Communicating throughout the project lifecycle

Personal journeys

Assign projects

Growth Mindset reading

Project background reading

2Wed 01/08

Finding your voice

Guest Speaker

Project background reading

Assignment #1: Free writing

Post on blog

3Mon 01/13

Articulating the problem

Lecture: Anatomy of a client

Stakeholder motivation mapping

Assignment#2: Project Brief presentation

4Wed 01/15

Finding your voice

Guest Speaker

Radical Candor reading

Post Project Brief presentation on blog

5Mon 01/20

Building alignment around a problem

Presentations Problem statement

Feedback

Revise presentations based on feedback

Post on blog

6Wed 01/22

Finding your voice

Guest Speaker

Equity of voice reading

7Mon 01/27

Communicating synthesis

Lecture: Actionable insights and design principles

Working session

Assignment #3: Insights and Principles presentations

8Wed 01/29

Finding your voice

Guest Speaker

Voice and presence reading

Post Insights and Principles on blog

9Mon 02/03

Delivering insight

Presentations: Insights and Principles

Feedback

Revise presentations based on feedback

Post on blog

10Wed 02/05

Finding your voice

Guest Speaker

Storytelling reading

11Mon 02/10

Presentation craft

Lecture: Storyboards and vignettes

Working session

Assignment #4: Design Concepts presentation draft

12Wed 02/12

Finding your voice

Guest Speaker

Written communication reading

Post Design Concepts presentation on blog

13Mon 02/17

Presentation craft

Lecture: Clarity of language and voice

Working session

Assignment #4: Create second draft of Design concepts presentation

Post on blog

14Wed 02/19

Finding your voice

Guest Speaker

Assignment #4: Create third draft of Design concepts presentation

Post on blog

15Mon 02/24

Communicating concepts

Presentations: Design Concepts

Feedback

Final revisions to Design concepts presentation

Post on blog

16Wed 02/26

Wrap up

Course review

Synthesize reflections

Sleep